STAR Digital - Silverpop Sure Agency Partners

STAR Digital are a partner to Silverpop offering clients access to the Silverpop Engage platform with all of its advanced marketing automation functionality.

Agency Partner for Strategic Execution in Silverpop Engage

Why Silverpop Engage? Isn't that going to very expensive?

It's a question we get asked a lot. The simple answer is that Silverpop Engage is a hugely complex environment which provides massive opportunities for companies looking to get the best from their e-mail, but the learning curve to maximise effective use of the features is steep.

Our in-house e-mail marketing and digital publishing team know Silverpop Engage inside out, and work with a large number of companies to provide stand out e-mail marketing strategies using the platform. Our combined knowledge of the platform, combined with strategic know how and the tactical ability to build, integrate and automate quickly make us a very cost effective choice.

So how can we help you to leverage Silverpop in your e-mail marketing?

• Strategic Consulting
  
  We can work with you to develop a meaningful e-mail marketing strategy. Providing assistance with scoping out system integration with legacy databases on e-commerce systems or CRM/ERP systems. Help with defining the best use of the Engage API to provide automation with the Silverpop Engage platform.
• Execution
  
  Our design team know how to build great looking e-mail that will get delivered. We know the Silverpop Engage platform, and can quickly plan, build, test and broadcast campaigns for you. We know how to use the landing page and web form tools as well as the marketing automation programmes. We have experience of working with related tables to leverage historical user sales data and preferences to automate content within e-mails.
  
  In addition we can help with the creation of branded opt-in and opt-out forms, complex preference centre set-ups, the new 'snooze' feature and integration to most popular web analytics programmes
• Automation
  
  Silverpop Engage is not just an e-mail marketing platform. One of its strengths is the amount of automation it offers via the Engage API and the Marketing Automation programmes tool. STAR Digital can work with you to leverage the power of these automated programmes for your business to ensure your subscribers receive relevant content to them, when they want it.

What is the real advantage of partnering with STAR Digital for Silverpop Engage?

The main advantages are expertise, flexibility and cost. As a Sure Agency partner we can provide you with the full suite of functions that Silverpop Engage offers for a fraction of the cost normally associated with the platform.

Mailing costs are calculated on a CPM basis and are very attractive depending on the volumes being mailed.

Contact James Bache on 01604 696385 for more information.