We're big believers in bringing the best out of your business. You've got a great product. You've got a great story. You've even got great people pulling it together. But if your branding isn't on point, you'll be stuck at the starting gate. For us, branding is about creating a cohesive entity which embodies your creative strategy, your visual identity and your tone of voice. That's what we think, and here's how we do it.
When you're setting up shop in the digital world, you've got to hit the target on your first try. That's why we do the heavy lifting for you. At Star Digital, we pride ourselves on being platform agnostic. Our developers have experience across all platforms, sowe'll work with you to strategically choose the best home for your business.
No experience should ever be accidental, everything should be by design. When building brands, we learn the in's and out's of your audience in order to create unique user journeys that reflect them. We take the goals you've got and we tick them off, with our experts working with you to evolve your creative strategy into a cohesive experience.
We're not just a digital marketing agency, we're storytellers too. If you want your audience to buy your products, you'll need them to buy into you, too. Brand storytelling will maximise your visibility and increase conversions - but more importantly, it'll set you apart from your competitors.
It's no industry secret that often or not, we buy with our eyes. Images are a powerful form of communication, they speak on an emotional level words won't always describe. So when it comes to crafting a cohesive entity for your branding, your visual identity is a critical piece of the puzzle. Whether you're starting from the beginning or decades in, we'll support you in shaping your brand's visual identity.
From day one, we'll conduct continuous cycles of in-depth analysis and research. We'll look into the journeys you're taking your users on, and we'll breakdown what your competitors are doing too. Through this, we'll work closely with you to create brand guidelines and colour schemes that are consistent and creative. Whether it's social media templates teasing your latest product or SEO-friendly blogs for your website, we'll create consistent journeys that jump across your touchpoints.
We like talking, we're a social bunch. We'll get to know you; why you exist and what sets you apart from everyone else. Bringing your brand storytelling to life is about more than simply saying things, it's all about how you say it, too. We'll use in-depth audience analysis to understand what kind of content makes them tick, and then we'll develop a tone of voice that tells your tale in a way they want to hear it. From crafting cutting-edge copy for your website or pulling together state-of-the-art images and videos for your social, there's a lot we can do to tell your story.
Your visual identity is the key to visualising your success. There's a lot of stock in manifesting, and that's what we'll help you do. Whether you're starting from scratch or freshening things up, we create comprehensive and consistent visual assets. We incorporate your brand guidelines and colour schemes (which we can work with you on!) to create a library of logos, images, fonts and typography that takes your visual identity to the next level.
...not just for lift-off. When it comes to running a business, building a brand is only part of the process. As you grow, your audience will too. This means you've got to be on the ball with your branding at all times. Whether you need additional consultancy, copy creation, or some extra visual assets; we have a range of options for further support to suit you and your business as you develop and grow.
Motion graphics make social media so much better. We've made loads of great content for lots of great companies. check it out below.
Sharing the luxury of live auctions in your living room on Ewbank's social mediaWatch it on social media
Sharing a star-studded lot with the Bid for Wine communityWatch it on social media